-
Advances in hospitality and leisure
This seventeenth annual volume of Advances in Hospitality and Leisure includes full papers and research notes. Articles involve a quantitative or qualitative approach along with conceptual models.
Regular price $122.99Sale price $122.99 Regular price $122.99Unit price per -
Airport marketing strategies
Strategies: Aviation and Tourism Perspectives offers a contemporary global vision of airport marketing strategies in the context of the aviation and tourism sectors.
Regular price $110.00Sale price $110.00 Regular price $110.00Unit price per -
Crafting the sale
Join Michael Tuso as he guides sellers out of the antiquated world of “one size fits all” pitching and into a world that empowers buyers and sellers alike through problem-solving and system building. If you find the traditional methods of hard selling and forceful tactics to be outdated and exh...
Read MoreRegular price $17.95Sale price $17.95 Regular price $17.95Unit price per -
Customer service essentials
Customer Service Essentials is a key resource on managing customer service in Africa and beyond. It uses case studies to illustrate concepts, offering practical insights for achieving excellent service, productivity, and employee satisfaction. The book addresses challenges, success factors, and g...
Read MoreRegular price $61.00Sale price $61.00 Regular price $61.00Unit price per -
Dark tourism
Dark Tourism has seen a surge in popularity in the last decade as people seek a richer travel experience, choosing to meaningfully engage with humankind’s more troubling heritage, rather than opting for merely escapist vacations.
Regular price $115.00Sale price $115.00 Regular price $115.00Unit price per -
Innovation and strategy
This volume focuses on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy.
Regular price $157.99Sale price $157.99 Regular price $157.99Unit price per -
Managing customer experiences in an omnichannel world
Managing Customer Experiences in an Omnichannel World explores how organizations integrating both the physical and virtual environments for consumers will enable them to effectively manage the customer experience.
Regular price $116.99Sale price $116.99 Regular price $116.99Unit price per -
The v-model of service quality
The V-Model of Service Quality offers a powerful tool for measuring service quality. This book grounds the theoretical interventions in data drawn from case studies in the Sub-Saharan African context to make the models applicable to both researchers and working managers.
Regular price $71.99Sale price $71.99 Regular price $71.99Unit price per
Something went wrong
Please try again
