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A primer on business analytics
This book offers a comprehensive overview of business analytics for both technical and business backgrounds. It covers the field in the context of the 4th Industrial Revolution, focusing on financial institutions and data science techniques. It also discusses building data-driven teams, executive...
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All the news that’s fit to click
From the New York Times to Gawker, a behind-the-scenes look at how performance analytics are transforming journalism today—and how they might remake other professions tomorrowJournalists today are inundated with data about which stories attract the most clicks, likes, comments, and shares. These ...
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Dark data
A practical guide to making good decisions in a world of missing dataIn the era of big data, it is easy to imagine that we have all the information we need to make good decisions. But in fact the data we have are never complete, and may be only the tip of the iceberg. Just as much of the universe...
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Innovations in computational intelligence, big data analytics, and internet of things
This book explores the impact of IoT on various sectors, highlighting advancements in computational intelligence, big data, and IoT. It covers models and algorithms for IoT in healthcare, industry, agriculture, and more. The book also addresses methods for managing big data and identifies challen...
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Mathletics
How to use math to improve performance and predict outcomes in professional sportsMathletics reveals the mathematical methods top coaches and managers use to evaluate players and improve team performance, and gives math enthusiasts the practical skills they need to enhance their understanding and...
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Text as data
A guide for using computational text analysis to learn about the social world From social media posts and text messages to digital government documents and archives, researchers are bombarded with a deluge of text reflecting the social world. This textual data gives unprecedented insights into fu...
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