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Cubism and futurism
At its inception, the cinema was understood by many to be an electric art, akin to X-rays, coloured light, and sonic energy. This book examines the two movements’ engagement with the Faraday and Maxwell’s new science of energy, and shows energy came to be understood as a spiritual phenomenon and ...
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Market grooming
Establishing a paradigm shift in the field of marketing, this thought-provoking scholarly work examines how customers, markets, and communities are groomed, socially conditioned, subliminally marketed to, and influenced by the use of AI technologies.
Regular price $115.00Sale price $115.00 Regular price $115.00Unit price per -
Measurement in marketing
Measurement in Marketing is built to provide a state-of-the-art discussion of current topics in measurement and deepen readers’ appreciation of the fundamental role of measurement in empirical research in marketing.
Regular price $122.99Sale price $122.99 Regular price $122.99Unit price per
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