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Interviewing users
Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone....
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Methodological issues in management research
Using contemporary examples of business and management research, predominantly within the context of India, this book offers numerous tools and techniques which can be applied to a diverse range of research needs. Topics discussed include: research designs, sampling, interviews, focus groups, cas...
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Standing on the shoulders of giants
The 11th edition of Research Methodology in Strategy and Management focuses on understanding cutting edge methodological approaches to the study of organizations, managers, and strategy. To this end, the chapters are intended to give readers a sense of new approaches as well as retrospective acco...
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The user experience team of one
The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward,...
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