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When you think about investing, what words come to mind? Overwhelming? Intimidating? Scary?
Investors face a vast array of investment options vying for their business. They are aware that some of those providing these "opportunities" seek to take advantage of them. And although most investors realize they are fallible, they often have no clear idea why or what they can do about it. So what chance do less savvy investors have navigating the investment minefield and emerging unscathed?
The answer is not much-unless they recognize the pitfalls along the way. In this book, H. Kent Baker and Vesa Puttonen show new investors how to avoid rash financial decisions and basic investing sins. They help them to recognize and avoid common investing mistakes, behavioral biases, and traps that can affect sound judgment and reduce wealth. Ultimately, they explain how to separate investment fads from time-tested investment principles-a task that is easier said than done, but that is well worth the effort.
Navigating the Investment Minefield is essential reading for novice investors, and it is of keen interest to more seasoned investors seeking a refresher course on the most basic, time-honored truths of wealth management.
Price: $25.99
Pages: 216
Publisher: Emerald Publishing Limited
Imprint: Emerald Publishing Limited
Publication Date:
12 April 2019
ISBN: 9781787690561
Format: Paperback
BISACs:
The practical aspects of investments are still a void in our academic literature. Professors Baker and Puttonen have written this excellent and brilliant book to help introduce and elaborate the practical dimensions of investments. This book is a must read for any investor, finance practitioner, and business student. Frequent and common mistakes in investments and understanding risky products, among other topics, are well explored. Enjoy reading this book for developing better insights into the world of investment and wiser strategies. I strongly recommend this important book.
H. Kent Baker, CFA, CMA, is an award-winning author/editor of 30 books including Investment Traps Exposed and Investor Behavior: The Psychology of Financial Planning and Investing. With more than 40 years of investment experience, he offers a practical approach to helping investors achieve their financial goals. He has consulting and training experience with more than 100 organizations. Professor Baker has helped train thousands of individuals to enter the investment professions. He is University Professor of Finance in the Kogod School of Business at American University and has eight earned degrees including three doctorates.
Vesa Puttonen has extensive investment experience and has worked as Senior Vice President at the Helsinki Stock Exchange and as Managing Director at Conventum Asset Management (Helsinki). He has been a member of various boards of directors and investment committees and served as the Chairman of the Board, Finnish Hockey League. Professor Puttonen is Professor of Finance at Aalto University's School of Business and a faculty member of MBA Programs in Helsinki, Hong Kong, Singapore, Poland, China, Iran, Taiwan and South Korea. He has published numerous books and articles in the areas of finance and investments.
Introduction
Chapter 1. Navigating the Investment Minefield
Chapter 2. Avoiding Common Investing Mistakes
Chapter 3. Overcoming Your Behavioral Biases
Chapter 4. Trap 1: Overpaying for Products and Services
Chapter 5. Trap 2: Becoming a Victim of Investment Fraud
Chapter 6. Trap 3: Misrepresenting Risky Products as Safe
Chapter 7. Trap 4: Investing in Complex Products
Chapter 8. Trap 5: Relying on Unsupported Evidence
Chapter 9. Trap 6: Having Unrealistic Return Expectations
Chapter 10. Trap 7: Engaging in Gambling Disguised as Investing
Chapter 11. Trap 8: Falling for Mutual Fund Traps