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Customer experience innovation
This book outlines innovative processes used to research, conceive and develop innovations in the Customer eXperience (CX) space for both large and small companies.
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Food retailing and sustainable development
This book is the result of research on major European food retailers and aims to describe and analyze these efforts in order to draw lessons, identify problems and opportunities and share knowledge. The book can help marketers and researchers to better understand retailers’ practices in different...
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Global opportunities for entrepreneurial growth
This book investigates, compares, and contrasts the theoretical and practical elements of business concepts and models that are acclimated to the dynamic changes of our modern era. Furthermore, it describes and analyzes the current cooperative interactions among firms, and evaluates the contribut...
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Evolving leadership for collective wellbeing
Evolving Leadership provides guidance for individuals and organizations who champion the vision of the UN's 'Agenda for Sustainable Development'
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Green economy in the western balkans
This book presents a multidisciplinary approach to the Western Balkans, addressing topics from the green image of a country, sustainable waste management, the way in which SMEs develop green entrepreneurship, sustainability in tourism and trade, green consumerism, energy efficiency, and conserva...
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Exploring the culture of open innovation
Acclaimed entrepreneurship and innovation scholar Piero Formica, along with a strong and diverse cast of international contributors, explore the world of Open Innovation in this volume.
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Multinational companies in china
Multinational companies have been doing business in China for over 25 years, with their presence and manning of their operations varying over time. Some mistakes of managing businesses are strikingly common and detrimental. This book explores those mistakes providing guidance that will help rea...
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Globalization and sustainable development in africa
The first comprehensive work on globalization within the context of sustainable development initiatives in Africa.Few studies of globalization have analyzed its impact on African societies from the viewpoint of sustainable development. This volume answers that need. The essays here contribute to ...
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Frontiers of creative industries
Creative industries are a growing and globally important area for both economic vitality and cultural expression of industrialized nations. This volume examines their institutional, categorical and structural dynamics to provide an overview of new trends and emerging issues in scholarship on thi...
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Expand, grow, thrive
In this call-to-arms for marketers struggling to hit their growth targets, brand licensing expert Pete Canalichio explores what needs to be done to consistently and sustainably convert consumer interest into passion, into must-have, and into must-have-more. The result is the LASSO model: a five-s...
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Poverty and development
This book brings together interdisciplinary perspectives to broaden understandings of poverty. It contains empirical and conceptual chapters on a range of topics highlighting the relationship between poverty and sustainability. It will be a helpful resource for students and researchers of sustain...
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7 entrepreneurial leadership workouts
In a world changing faster than ever and as organisations are being reimagined, leaders and their teams need entrepreneurial leadership muscle. This book provides a guide through seven short muscle workouts about how to identify and develop the muscle-power to cope with whatever the world throws ...
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The responsive global organization
This book outlines the contours of the dynamic adaptive multinational corporation based on contemporary research insights from global strategy and international business. It considers the role of corporate leadership and frontline engagement to advance responsive innovation dealing with emergent ...
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Sport business in leading economies
From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
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Project management
Modern projects are confronted with complexity and ambiguity. To provide a holistic framework, this book presents a new project management model that is used to identify the nature of a project and develop appropriate project solutions. It also allows a circular planning process, leading to coher...
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Fiscal and monetary policy in the eurozone
Fiscal and Monetary Policy in the Eurozone offers systematic analyses of the economic policy framework of the Eurozone and critiques current ideas about how to move forward, making it essential reading for postgraduate students of economics and of keen interest to researchers, policymakers, journ...
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Leadership and power in international development
Leaders present lessons learned, strategies, challenges, and successes in easy-to-read narratives highlighting their diverse experiences with context, culture, power, gender and sustainability.
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Trade tales
Read original first-person stories of problems, opportunities and outcomes with a multiple-choice exercise following each story, as well as a critical review by an independent researcher. Gain an international view with stories by Asian, European, New Zealand/Pacific Rim, and North American custo...
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Coping with disaster risk management in northeast asia
This book analyzes the diversity of national disaster risk governance across Northeast Asia by comparing the national disaster management plans implemented by the governments of China, Taiwan, Japan and South Korea. It also provides an overview of the financial protection measures employed by the...
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Hybrid ventures
Contains an Open Access chapter. Various perspectives on hybrid ventures are explored in this volume, incl. the costs to all when some entrepreneurs do not pursue hybrid approaches, whether hybrid ventures are, or should be, the new norm, and whether the social, environmental, and economic value ...
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Riding the innovation wave
This book draws on a detailed history of a large German company (HELLA ), now active in over 35 countries, employing 4,000 people and with a sales turnover of around €6,4bn.
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And now what?
When you start a new managerial role, there is an inevitable contrast between what you believed you would find and what you’re actually faced with. And Now What? helps you manage this gap between expectation and reality, ensuring that you get off to the best possible start in your new job.
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Making mergers and acquisitions work
This book addresses the salient question of how to make mergers and acquisitions work using a five-step approach. It explores insights gained from Prysmian’s acquisitions and other prominent M&A deals, and compares them to existing best practices.
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Growing presence of real options in global financial markets
The broad theme of this volume of Research in Finance is "Comparing the Influence upon Equity Valuation of Strategy Compared with Cash Flow Expectations." Contributions assess the strong role of strategy in equity valuation, compared with valuation of expected dividends.
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Understanding mattessich and ijiri
This book deals with current discussion of the classic works by two prominent authors on accounting, R. Mattessich and Y. Ijiri. Their antecedents, and the way in which each author came to construct his work, make up the central subject of this study.
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Global tensions in financial markets
The volume first investigates the impact of macroeconomic variables on equity values in emerging economies as compared with developed economies. Next it affirms the efficiency of the Midcontinent Independent System Operator electricity exchange. Finally it investigates efforts to stimulate emerg...
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Organizing marketing and sales
Organizing Marketing and Sales offers case studies to demonstrate in detail the kinds of challenges faced by multinational, multiproduct firms. It also draws upon theoretical perspectives in order to examine contemporary challenges in marketing and sales organization.
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The agile organization
Build an innovative and flexible organization that can respond rapidly to changing circumstances, retain competitive advantage and keep employees engaged.
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Public procurement fundamentals
This is a step-by-step manual of public procurement for government officials, researchers, and students.
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Essential guide to family & medical leave, the
Most every employer will have workers who must take leave to deal with family or medical issues, and this book explains how to determine their eligibility and handle paperwork and tracking. Experienced employment law attorneys offer guidance to company owners, managers, and HR personnel officers ...
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Global aspects of reputation and strategic management
Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development, as well as how reputation obtained in one context can be transferred to another. This volume of Research in Global Strategic Management focuses on ...
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Advances in global leadership
This volume of Advances in Global Leadership updates researchers and practitioners on the state of the field and research gaps. Part 1 presents new empirical studies; Part II features papers on global leadership development programs offered by universities. Contributors range from well-known voic...
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Internet+ and electronic business in china
Internet + and Electronic Business in China is a comprehensive resource that provides insights and analysis into how E-commerce has revolutionized and continues to revolutionize business and society in China.
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Multimodality, meaning, and institutions
This volume focuses on the relationship between different modes in the emergence, diffusion, maintenance, and challenge of social meanings and institutions. The contributions demonstrate the potential of multimodal approaches to advance the design of rigorous methods of analysis for the study of ...
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Advances in accounting education
Advances in Accounting Education: Teaching and Curriculum Innovations publishes both non-empirical and empirical articles dealing with accounting pedagogy. All articles explain how teaching methods or curricula/programs can be improved.
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Research in economic history
Volume 33 contains articles on the economic history of Europe, America and Asia and brings new analysis, and newly created datasets to address issues of interest. Two papers focus on the US and contribute to our understanding of the Great Depression.
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Smash
Market shaping is a powerful strategy that unleashes value gains from greater market size, efficiency and profitability. This book, written by experts in the field, presents a universal, teachable, and actionable framework for understanding and shaping markets.
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Age diversity in the workplace
The volume is divided into two parts. Contributions in the first section raise questions about the meanings of age and age diversity, as well as how and when age matters in organisations. The second part of the book examines the role and contribution of HR practices in forging an age-inclusive wo...
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Continuous auditing
Continuous Auditing provides academics and practitioners with a compilation of select continuous auditing design science research, and it provides readers with an understanding of the underlying theoretical concepts of a continuous audit, ideas on how continuous audit can be applied in practice, ...
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Bottom of the pyramid marketing
BOP marketing practices are new and still evolving, despite the ground-level challenges, and several failures. This edited book extends the knowledge on bottom of pyramid (BOP) through contributions by leading scholars in this domain, and embodies the knowledge that would be useful for marketing ...
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Marketing management in turkey
Elif Yolbulan Okan and Selcen Ozturkcan examine marketing opportunities, market potential, and standardization and customization opportunities available within one of the fastest growing of the world's emerging economies—namely, the Turkish economy, which according to a recent PWC report could ou...
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Mastering market analytics
In Mastering Market Analytics, Robert Kozielski presents different measurement systems and marketing activities, along with common mistakes made by organizations and managers in the process of building measurement, and illustrates how to avoid these mistakes.
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Advances in accounting behavioral research
Advances in Accounting Behavioral Research addresses a wide range of issues that affect the users, preparers, and assurers of accounting information. Volume 20 exemplifies this focus by including research on emerging theory, methods, and applications towards behavioral research in accounting and ...
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Advances in taxation
Tax researchers have an important role to play in conducting and publishing rigorous quality research in the uncertain times facing the world’s tax systems. There are many research questions to be addressed, and Advances in Taxation invites submissions on a broad range of tax topics.
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Count down
Enron killed Arthur Andersen in 2002, leaving only Deloitte, EY, KPMG and PwC. Now the Big Four, with a total revenue of $127 billion, face major threats that need immediate attention. Count Down looks at today’s model and proposes a new Big Audit, fit to serve the capital markets of the 21st ce...
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Consumer behavior in tourism and hospitality research
The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.
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