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In an era where digital media profoundly shapes our perceptions, values, and identities, Digital Dialogues offers a comprehensive exploration of the intricate relationships between media, culture, and society in the Arab region. This book delves into the multifaceted roles of new media platforms, examining how they influence public opinion, cultural representation, and social dynamics.
Bringing together contributions from leading scholars and practitioners, the book provides a rich tapestry of research and case studies that highlight the opportunities and challenges presented by digital media. It offers a nuanced understanding of how media practices are reshaping cultural narratives and influencing societal change in the Arab world.
Digital Dialogues is essential reading for students, researchers, and professionals interested in media studies, cultural studies, and communication, as well as anyone seeking to understand the transformative power of digital media in contemporary society.
The ‘Technological Innovation and Sustainability for Business Competitive Advantage’ series emphasises the scientific exploration of business challenges faced by organisations while offering practical solutions. By contributing to the development and enhancement of business theories and practices and by promoting scientific research in technological innovation and sustainability the volumes facilitate meaningful dialogues among academics, practitioners and individuals. Furthermore, they provide valuable recommendations for institutional improvement.
Imad Assali is Dean at the College of Arts and Science, Ahlia University, Kingdom of Bahrain.
Abdulsadek Hassan is Professor at the College of arts and Science, Ahlia University, Kingdom of Bahrain.
Chapter 1. Cultural Identity Frameworks in Radio Bahrain Traditional and Digital Broadcasting: A Comparative Study; Ghazi Abdul Mohsen Ali
Chapter 2. The Relationship of Bahraini University Youth's Exposure to Foreign Films on Digital Platforms on their Perception of Cultural Identity in Light of the Challenges of Globalization: An Applied Study; Nadeya Mohamed Mahmood Ghuloom Ali
Chapter 3. The Uses of Infographics and its Relationship to the Editorial Policies of Local Newspapers in the Kingdom of Bahrain: An Analytical Study; Haya Abdul-Rahman Abdullah Rashid Barzan
Chapter 4. The Utilization of Digital Platforms in Promoting Youth Empowerment Initiatives and their Attitudes Toward Them: A Case Study of Government Initiative Pages on Instagram; Abdulrahman Seyadi
Chapter 5. Digital Communication Strategies activated by Marketing Agencies and their Role in Enhancing the Needs of the Saudi Market: A Comparative Study; Abdullah Ahmed Aljighaiman
Chapter 6. Employing Digital Technology of the Instagram Platform in Empowering Bahraini Women Politically, Economically, and Socially in Light of Sustainable Development Goals (SDGs) 2030; Zainab Mohsen Zain Aldean
Chapter 7. The Effect of Perceived Innovativeness and Social Media Channels on E-Entrepreneurship Intentions; Fatema Waleed Al.Merbati
Chapter 8. Professional and Ethical Standards Related to the Use of Artificial Intelligence Applications by Public Relations Practitioners in Bahraini Government Institutions; Fatema Abdulwahed Alseddeqi
Chapter 9. The Relationship Between the Institutions' Use of Interactive Dialogical Communication Strategies and Digital Reputation Management Among the Audience; Maha Hameed Alanezi
Chapter 10. The Use of Digital Public Relations Strategies in Addressing Unemployment Issues in the Kingdom of Saudi Arabia; Tareq Hamed Alshabanat
Chapter 11. Cybercrime Through Social Media Platforms; Abduljalil Mohsen Almahari
Chapter 12. The Impact of Digital Transformation in the Media Environment on Intellectual Property Rights and Digital Works; Sh. Maryam Mubarak Al Khalifa
Chapter 13. Misleading Advertising on Social Media and the Bahraini Public's Awareness of Its Risks: An Applied Study on Real Estate Advertising; Hani Hamza Ali Ebrahim
Chapter 14. Employing Artificial Intelligence Applications in Internal Communication in the Kingdom of Bahrain's Institutions and Their Relationship to the Effectiveness of the Organizational Performance of Public Relations Practitioners; Hessa Mahmoud Al-Dowei
Chapter 15. Communication Strategies for Digital Diplomacy and Its Role in Building the Image of the Kingdom of Bahrain in Coexistence and Peacebuilding; Fawaz Bubashait
Chapter 16. Evaluating the Efficiency of Digital Institutional Transformation in Enhancing the Organization’s Competitive Advantage in Saudi Institutions; Mohammed Muflih Mohammad Alqahtani
Chapter 17. Employing Artificial Intelligence Technologies in Sports Content Creation: A Case Study on Bahrain Sports Channel; Mariam Isa Bukamal
Chapter 18. Journalists’ Attitudes towards Digital Newspapers’ Reliance on Artificial Intelligence Technologies in Producing Journalistic Content; Seeroz Almahadeen
Chapter 19. The Role of Artificial Intelligence Technologies in Enhancing News Content on Satellite Channel Websites; Basheer Hasan Al-Tarouty
Chapter 20. The Impact of Social Media Use on the Mental Health of Adolescents; Khalid Ali Hadi Ali Alsayyadi
Chapter 21. Educational Values in the Age of Social Media: A Case Study of Instagram; Maznah Khalifa Aldhahrani
Chapter 22. The Impact of Social Media Platforms on Shaping Cultural Identity and Political Awareness in Arab Societies: An Analytical Field Study; Mohamed Naser Louri
Chapter 23. Assessment of Value Systems in Digital Platform Dramas; Sakina Ahmed Altawash
Chapter 24. The Role of Instagram in Awareness of Women’s Health Issues: Evidence from Bahrain; Kaltham Alnamlaiti and Allam Hamdan
Chapter 25. The Role of Instagram in Promoting Sustainable Development Goals: A Study of the Bahraini Context; Menatalla Massod
Chapter 26. Digital Marketing Strategies of the Kingdom of Bahrain Government’s Efforts and their Role in Supporting Sustainable Development Plans; Mona Mohamed Daabis
Chapter 27. Media Economics on Social Media toward Achieving Sustainable Development Goals in the Kingdom of Bahrain; Nadia Ismail Moosa
Chapter 28. Journalists' Attitudes Towards Media Legislation in the Kingdom of Bahrain; Maha Hameed Alanezi, Hani Hamza Ali Ebrahim, Maznah Khalifa Aldhahrani, Mohammed Muflih Mohammad Alqahtani, and Imad Assali
Chapter 29. The Role of Digital Governance and Artificial Intelligence Technologies in Enhancing Public Confidence in Competitive Justice in the Sports Field: A Field Study in the Kingdom of Bahrain; Layla Abdarasool Hussain
Chapter 30. Media Framing for Processing Visual Content on Digital Platforms and its Role in Tourism Promotion; Afaf Ayesh Ali Al-Muhaysin
Chapter 31. Social Responsibility of Saudi Energy Companies and its Relationship to Achieving Electronic Reputation Goals: An Applied Study; Mohammed I. Al-Zahrani
Chapter 32. Members of the Legislative Authority and the Public in the Kingdom of Bahrain Rely on Social Media as a Source of Information on Legislative Issues; Khalid Ali Hadi Ali Alsayyadi and Maha Hameed Alanezi