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Investment Behaviour explores the relationship between competing
demographic factors, personal awareness and perceived attitudes to risk in
shaping the behaviour of individual investors in the stock market. Arup Kumar
Sarkar and Tarak Nath Sahu analyse the suitability of using Behavioural Finance
theories in understanding investor behaviour across developed, developing and
under-developed country contexts and in all types of stock markets. Across an
in-depth study, the authors examine differing variables impacting on behaviour,
give an overview of the empirical and theoretical literature, and also provide an
analysis of the empirical findings of their investigation. The book promotes a
greater understanding the psychological foundations of human behaviour in
financial markets to facilitate the formulation of more individual-centered
financial policy.
Price: $110.99
Pages: 192
Publisher: Emerald Publishing Limited
Imprint: Emerald Publishing Limited
Publication Date:
16 July 2018
ISBN: 9781787562806
Format: Hardcover
BISACs:
Sarkar and Sahy present their findings into how competing demographic factors, personal awareness, and perceived attitudes to risk taking of individual stock market investors impacts their investment behavior in the stock market. They analyze the suitability of using behavioral finance theories in understanding investor behavior across developed, developing, and under-developed country contexts and in all types of stock markets. The study provides a greater understanding of the psychological foundations of human behavior in financial markets to facilitate the formation of more individual-centered financial policies.
Arup Kumar Sarkar is an Assistant Professor in the Department of Commerce, Sidho-Kanho-Birsha University, Purulia, West Bengal, India. He has published widely in the fields of commerce, economics and management, contributing to several national and international journals and edited volumes. He is a lifetime member of the Indian Accounting Association and an active reviewer for a number of UGC-approved international journals.
Tarak Nath Sahu is an Assistant Professor in the Department of Commerce, Vidyasagar University, Midnapore, West Bengal, India. He has authored and edited several books in the field of finance, and he has published more than forty research articles in reputed national and international journals. He has also presented a number of research papers at national and international conferences.
List of Figures
List of Tables
Preface
List of Abbreviations
Chapter
I: Introduction
Chapter II: Demographic
Factors, Awareness, Perceived Risk, Attitude and
Investment Behaviour – A Discussion
Chapter III: Review of Related Literature
Chapter IV: Research Design and Methodology
Chapter V: Analysis
and findings of the study
Chapter VI: Summary and Conclusion
Bibliography
Appendices