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Pictorial Appearing
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21 January 2020

The proliferation of digital technology has changed our visual perception and the way we interpret terms such as 'representation', 'immersion', and 'virtuality'.
Kresimir Purgar examines some of the topics fundamental to an understanding of the contemporary culture of images. The principal thesis of this volume is that we are witnessing the transitional period of images as not-representation-anymore and not-yet-immersion. Instead of just asking what images mean, we should ask ourselves what images are, how they appear, and what they do to us.
The author proposes the comprehensive concept of "pictorial appearing" that takes into account phenomenological, semiotic, and art-historical perspectives on both old and new images.
ART / Criticism & Theory, SOCIAL SCIENCE / Media Studies, SOCIAL SCIENCE / Popular Culture
Frontmatter 1
Acknowledgments 5
Table of Contents 9
List of illustrations 11
Introduction 17
1. What is not an image (anymore)? 29
2. Essentialism and subjectivism: Two ways of claiming an image 61
3. Epistemological turns: Image as metaphor of the conditions of looking 87
4. The modalities of pictorial appearing: Fundamental concepts 121
5. Pictorial appearing as an image/ reality relation 165
Coda: This is not the reality 205
Index 209