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Work and Alienation in the Platform Economy

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Once hidden behind the veils of entrepreneurship, it is now clear that platforms are reshaping the world of work, and Amazon has been a forerunner in setting the trend. This book examines two key a...
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  • 01 March 2024
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Once hidden behind the veils of entrepreneurship, it is now clear that platforms are reshaping the world of work, and Amazon has been a forerunner in setting the trend.

This book examines two key and contrasting Amazon platforms that differ in how they organize workers: its e-commerce platform and digital labor platform (Mechanical Turk). With access to the people who are working at the heart of these platforms, it explores how different working conditions alienate workers, and how, despite these conditions, workers organize within their political-economic contexts to express their agency in traditional and alternative ways.

Written for social scientists studying and researching the platform economy, this is a timely and important analysis of work and workers on the (digital) shop floor.

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Price: $49.95
Pages: 222
Publisher: Bristol University Press
Imprint: Bristol University Press
Publication Date: 01 March 2024
ISBN: 9781529226553
Format: Paperback
BISACs:

BUSINESS & ECONOMICS / Labor / General, Working patterns and practices, POLITICAL SCIENCE / Labor & Industrial Relations, SOCIAL SCIENCE / Technology Studies, Political economy, Digital and information technologies: social and ethical aspects, Sociology: work and labour, Information technology industries

"It is a study that merits close attention by academics and students interested in understanding the predicament and prospects of individuals engaged in lower-skilled work in the platform economy." ILR Review
Sarrah Kassem is Lecturer and Research Associate in Political Economy at the Institute of Political Science at the University of Tübingen.

1. Introduction

Part 1: Examining The World of Work and Workers

2. How to Study Alienation: Marx’s Four Relations

3. How to Grasp Agency: The Power Resources Approach

Part 2: The Birth and Growth of Platforms

4. Historicizing Three Generations of Platforms

5. Contextualizing Amazon’s Growing Empire

Part 3: Workers on the (Digital) Amazon Shop Floor

6. Cog in the Machine: Working the Amazon Circulation Line

7. “I Am Not a Robot”: (Trans)national Labour Organization at the Warehouses

8. “Artificial Artificial Intelligence”: Gigging on Amazon Mechanical Turk

9. Instrumentalizing Technology: Digital Solidarity with and among MTurk Workers

10. Alienation Across Amazon and the Platform Economy

11. The Power of Amazon Workers and Platform Workers

12. Conclusion