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Digital Renaissance

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How digital technology is upending the traditional creative industries—and why that’s a good thingThe digital revolution poses a mortal threat to the major creative industries—music, publishing, te...
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  • 08 December 2020
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How digital technology is upending the traditional creative industries—and why that’s a good thing

The digital revolution poses a mortal threat to the major creative industries—music, publishing, television, and the movies. Cheap, easy self-producing is eroding the position of the gatekeepers and guardians of culture. Does this revolution herald the collapse of culture, as some commentators claim? Far from it. In Digital Renaissance, Joel Waldfogel argues that digital technology is enabling a new golden age of popular culture—a digital renaissance. Analyzing decades of production and sales data, as well as bestseller and best-of lists, Waldfogel finds that the new digital model is just as powerful at generating high-quality, successful work as the old industry model, and in many cases more so.

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Price: $18.95
Pages: 320
Publisher: Princeton University Press
Imprint: Princeton University Press
Publication Date: 08 December 2020
ISBN: 9780691208640
Format: Paperback
BISACs:

BUSINESS & ECONOMICS / Economics / General, Economics, BUSINESS & ECONOMICS / Industries / Media & Communications, BUSINESS & ECONOMICS / Consumer Behavior, Media, entertainment, information and communication industries, Business innovation, Business competition, Ownership and organization of enterprises, Entrepreneurship / Start-ups

Joel Waldfogel holds the Frederick R. Kappel Chair at the University of Minnesota’s Carlson School of Management. His books include Scroogenomics: Why You Shouldn’t Buy Presents for the Holidays (Princeton). Twitter @JWaldfogel